El Plan Conference Program



About the Department of Chicana/o Studies

New Knowledge, Changing Worlds

The Department of Chicana/o Studies is a venue for the interdisciplinary and multi-method study of social justice within Chicana/o/x, Latina/o/x and Indigenous cultures, communities and experiences.  The Department was created to critically educate members of society, including leaders in education, in the law and public policy, and in social and environmental justice non-profit organizations.  Over the past fifty years, students have become advocates for their communities, aided by their education in Chicana/o Studies, and now they have the option of pursuing doctoral degrees.  The Department of Chicana/o Studies was the first in the nation to create such a doctorate and continues to lead the field with faculty producing innovative research and new Ph.D.s entering the professoriate.

Please join us for a two-day conference in a year honoring the dramatic events that gave rise to Chicano/a Studies at UC Santa Barbara, and to the transformative contributions of Chicano/a and Latinx students, staff and faculty to the intellectual life of the University over the following 50 years. The conference will commemorate the 50th anniversary of El Plan de Santa Barbara on the 22-23 of February, with a weekend of expert panel discussions, receptions, and performances. Through this yearlong commemoration, we aspire to catalyze collective efforts in the coming 50 years, to continue building a more equitable, diverse and inclusive University, and to complete the ambitious agenda that the architects of El Plan left for future generations.

FEB 22 9AM-5PM
McCune Conference Room 6020 HSSB

FEB 22 5PM-7PM
Mosher Alumni House
Celebration Reception, honoring alumnus Cástulo de la Rocha ‘73, President & CEO, AltaMed

FEB 23 9:30AM-5PM
MultiCultural Center

FEB 23 5PM-6PM
Loma Pelona Center,
Special Performance by Chicano Secret Service

El Plan de Santa Barbara 50 Year Anniversary Conference is free and open to the public


McCune Room, Interdisciplinary Humanities Center 6020 Humanities & Social Science Bldg.

9-9:30 AM:     
Opening Remarks by Mario T. García and Gerardo Aldana, Dept. of Chicana/o Studies
Welcoming Address by Dean Charles R. Hale, Social Science, UC Santa Barbara

Special Panel of Former Participants in the 1969 Plan de Santa Barbara Conference
Fernando de Necochea - moderator
Cástulo de la Rocha - moderator
Yolanda García
Bill Villa
Mariana Marin
Joel Garcia
Phyllis Ortega Arias
Christiane Garcia  

Sal Castro Memorial Keynote Address:
Prof. Armando Vázquez-Ramos, Co-Founder of Chicano and Latino Studies Dept., Cal St., Long Beach and California-Mexico Studies Center, President and CEO.


Chicana/o Studies Faculty and the Contemporary Relevance of El Plan de Santa Barbara

Prof. José Navarro, Cal Poly, San Luis Obispo Prof.
Theresa Montaño, Cal St., Northridge
Prof. José Alamillo, Cal St., Channel Islands
Prof. Jenell Navarro, Cal Poly, San Luis Obispo
Prof. Tomás Carrasco, Santa Barbara City College
Prof. Frank Barajas, Cal St., Channel Islands

Graduate/Undergraduate Panel on the Contemporary Relevance of El Plan de Santa Barbara

Aracely García-González, Grad Student, UC Santa Barbara
Alejandro Prado, Grad Student, UC Santa Barbara
Yazmin Dominguez, Undergrad, UCSB Mariano Nava, Grad Student, UC Santa Barbara
Alondra Aguilar, Undergrad, UC Santa Barbara
Jaime Alvarez-Armenta, Undergrad, UC Santa Barbara
Mariano Nava
Gwendolyn Hurtado

Celebration Reception, Mosher Alumni House

“Celebrating a 50-year Legacy of Chicana/o Studies at UCSB”
Keynote Speaker and Honoree at the Alumni Reception:
Cástulo de la Rocha ’73, President & CEO, AltaMed

Please RSVP to attend     

Reception Registration

Castulo de la Rocha

As President and CEO of AltaMed Health Services Corporation, Cástulo de la Rocha is an enduring trailblazer in community health. Under his visionary leadership, AltaMed has transformed from a storefront barrio clinic in East Los Angeles into the largest Federally Qualified Health Center in the nation.  Mr. de la Rocha was a student leader during his time at UC Santa Barbara and was instrumental in helping shape El Plan de Santa Barbara.


Multicultural Center   

Opening Remarks

Keynote Speaker:
Prof. Cherrie Moraga, UC Santa Barbara
"Throwing Shade" to the West
Education and Xicana Indigenous Art Practice in Our Aztlán

Teaching Artists in Chicana/o Studies
Cherrie Moraga, UCSB - Moderator
Celia Herrera Rodríguez, UC Santa Barbara 
Felicía Montes, Cal St., LA
Jesus Barraza, UC Berkeley


Keynote Speaker
Assemblywoman Monique Limón

Partners in El Plan at UC Santa Barbara

Chela Sandoval - Moderator
Laura Romo, Chicano Studies Institute
Aaron Jones, EOP
Sal Guereña, Coleción Tloque Nahuaque
Ralph Armbruster-Sandoval, Chicana and Chicano Studies
Mario Castellanos, Office of Education Partnerships

El Plan and HSI Status
Richard Durán - Moderator
Pablo Reguerin, UC Santa Cruz
Catherine Cooper, UC Santa Cruz
Frances Contreras, UC San Diego
Joseph Morales, UC Irvine
Jennifer Najera, UC Riverside

Open Forum and Final Remarks

Loma Pelona Center Special Performance by Chicano Secret Service


For conference programming information contact:
Prof. Mario T. García,
Prof. Gerardo Aldana, aldana@chicst.ucsb.edu

For the Celebration Reception contact:
Lauren Cain,